OK Go - Here It Goes Again

The video is the reason hy OKGO became so well knon and famous. This video shows the band doing a dance routine on 8 treadmills. It is one long continuous shot which means there would have to be a lot of training beforehand because they can only film it in one take. This one shot, it is highly entertaining to watch because the routine looks difficult and looks as if it defys possibility. The 4 band members are in the video which the audience expects due to all of their other videos. This video has made a impact on youtube viewers. Mnay people have been inspired to make their own videos similar to this one. The advert for Berroca used OKGO's treadmill idea which also makes the product highly memorable. This truly is a unique and spectacular music video and shows that how defying normal video purposes can be very effective.